Free Tool
GA4 Event Name Validator
Check your Google Analytics 4 event names against all GA4 limits and naming conventions. Paste one event per line.
One event name per line. We check: length, format, reserved names, character rules.
0 events
GA4 Event Naming Rules
Maximum 40 characters
Event names must be 40 characters or fewer. Longer names are silently truncated by GA4.
Must start with a letter
Event names must begin with an alphabetic character (a-z, A-Z). Names starting with numbers or underscores are invalid.
Only letters, numbers, and underscores
Use snake_case format. Hyphens, spaces, and special characters are not allowed. Example: add_to_cart not add-to-cart.
Case sensitive
GA4 treats Add_To_Cart and add_to_cart as different events. Google recommends lowercase snake_case.
500 distinct event names per property
Each GA4 property supports up to 500 uniquely named events. After that, new event names won't be processed.
Reserved prefixes and names
Names starting with google_, firebase_, or ga_ are reserved. Certain names like first_open, app_remove are automatically collected.
Skip manual validation entirely
GTM Event Helper auto-generates valid GA4 event names from any element you click. No naming errors, no manual setup.
Install GTM Event Helper — Free